<aside> 💡 Dr. Zeng Xi, specializes in the intersection of contemporary art and cognitive science, his Ph.D graduated with cum laude honours from the University of Barcelona. Currently, he is a visiting scholar at the Royal College of Arts, visiting professor at the Istituto Europeo di Design (IED), and a distinguished professor at the China Academy of Art. In 2022, Forbes recognized him as one of the Top 10 Designers in China.

Previously, Dr. Zeng served as the Creative Director at OnePlus and now Design Director at OPPO. Under his guidance, the company has experienced remarkable advancements in design concepts and planning, resulting in the successful launch of numerous software and hardware products that have garnered a user base exceeding one hundred million worldwide. Some notable projects led by Dr. Zeng include the ColorOS ”Aquamorphic Design“, OnePlus OxygenOS, OnePlus Concept One, Hasselblad x OnePlus Mobile Imaging System, and the OnePlus McLaren series. These products have received prestigious accolades such as the Red Dot Design Award and the iF Design Award.

Dr. Zeng actively engages in forums and events, delivering speeches at renowned platforms like London Design Week, Milan Design Week, and the China Academy of Art Design Week. He has also contributed three articles to China's esteemed aesthetics publication, "Weimei." Wallpaper*, a globally renowned design media outlet, has praised Dr. Zeng as ”a designer who brings warmth to technology products.“

</aside>

<aside> 👋 曾熙博士，巴塞罗那大学毕业（Cum Laude 荣誉），研究领域为当代艺术与认知科学的交叉领域。他同时担任欧洲设计学院（IED）硕士生导师、皇家艺术学院设计中心战略咨询和中国美术学院特聘教授。2022年，他被评选为福布斯中国十大设计师之一。

曾熙博士现任首席设计总监，曾担任OnePlus的创意总监和OPPO的设计总监。在他的主导下，公司的设计理念和规划得到了极大的发展，并成功推出了多款软件和硬件产品，服务全球超过5亿用户。他主导开发的产品包括ColorOS水生设计、OnePlus软件操作系统、OnePlus Concept One、Hasselblad 哈苏手机影像系统以及McLaren迈凯伦系列等，这些产品获得了超过20个红点设计奖和iF设计奖。

曾熙博士还广泛参与各种论坛和活动推广艺术设计，受邀发表演讲，积极参与伦敦设计周、米兰设计周、香港BoDW设计论坛、中国美术学院设计周等重要活动。他在中国顶级美学刊物《唯美》发表过3篇文章，被全球知名设计媒体Wallpaper*赞誉为”能为科技产品带来温度的设计师。”

</aside>